The months following the holiday season can be a great time for purchasing jewelry, and pearls are no exception. Retailers are looking to keep capitalizing on holiday spending, and want to unload any leftover inventory they weren’t able to sell before the end of the year. This can lead to exceptional discounts on beautiful jewelry pieces, for those patient and smart enough to make their purchases during the post-holiday shopping lull. But where there are eager buyers looking for sales, there will always be unscrupulous sellers looking to take advantage of unwary shoppers lulled in by discounts. Here are some ways to protect yourself:
- Don’t get swindled by unsafe “savings.” Everyone loves to save money. But if a price sounds too good to be true, it probably is. The only true way for retailers to save money on pearls is to take out the middle man and import them directly. Short of that, the methods used to save money are ones you do not want to have incorporated into your jewelry: using weak or broken pearls, or even imitation pearls represented as actual gems. Therefore, if you see a piece of pearl jewelry at a great price, double check to make sure that those savings are not “too” high, and that you are getting what you actually want.
- Use a reputable jeweler. “Reputable” doesn’t have to mean “expensive.” You want someone reliable, who will stand by their products. You also want someone you can speak with if you have any questions.
- Educate yourself. If you are unfamiliar with the various types of pearls, you should do a little research. Knowing what you are buying helps to keep you from being swindled.
Pearls are wonderful gemstones which make incredible gifts. But before you make that purchase, take a few minutes to make sure that you know what you are buying.